Sunday, 17 December 2017

How Mining Industry is adopting Digital Transformation

Digital Transformation is sweeping each industry around us. Those who embrace it and adopt the change will have multitudes of benefits.

The mining industry is by far still a very labor intensive and costly affair. However, slowly they have started utilizing the digital technologies to reduce the costs, ensure workers safety and change the way they work.

The industry is facing increasing cost pressures. Digital transformation is likely to be on the agenda for miners. Digital technology can help literally at every stage of the mining process, from exploration, extraction, transportation to the processing of the ore and shipment.

In open pit mines, self-driving trucks could be controlled by operations center miles away, reduce human cost as there are no frequent breaks, improve safety and increase efficiency as no human intervention is required on the site. GPS enabled systems will help supervisors to know where the trucks are and optimize their routes for optimal utilization.

Sensors on remote deep-sea oil wells cause warning signs to flash at the central control center when problems arise. 

In underground dangerous extraction zones like coalmines & chemical ore mines, remote-controlled equipment can reduce human factor involvement.  With data visualization, miners can create heat maps or 3d maps of the entire mine.

These heavy earth moving machinery is very costly and any downtime affects the bottom line. Data collection and analysis allows understanding the health of the equipment and usage, which further helps in predictive maintenance, improving equipment reliability and reducing unplanned downtime.

With wearables, site employee’s safety is tracked from the central operation. IoT connected sensors detect dangerous levels of hazardous gas and give miners time to evacuate.

Rio Tinto is one of the companies introducing autonomous trucks and drilling rigs to its iron-ore operations in Western Australia.

Barrick Gold has deployed several such digital technologies including handheld tablets to help engineers monitor job orders in its Nevada gold mine.

Within the mining and metals industry, digitalization will be a force that changes the nature of companies and their interaction with employees, communities, government and the environment at every step of the value chain.


From mineral exploration and valuation, through mining, ore processing, and metals production, to downstream sales and distribution, digitization is helping workers make better, faster & safer decisions.

Sunday, 10 December 2017

How to conduct a Digital Transformation Workshop?

Digital disruption is really fast. 

The change it brings is sweeping the business landscape at such a furious pace that old ways of thinking are not relevant today.

Organizations are under tremendous pressure to improve the way they leverage data to make the right decisions and improve services for your customers

At the heart of every business is its customer. The very purpose of the business is to get a customer and keep it for a lifetime. Yet how many businesses truly align their entire organization around the customer and the customer’s experience with their business?

We all know the industry examples of AirBnB disrupting hotels, Uber disrupting taxis, Netflix in the media and the list goes on.

So how do you achieve this great level of digital transformation?

Well, the best way is to call all business and IT stakeholders and conduct a workshop to ascertain where you stand as of now and then decide where you want to go.

Here is how you should conduct the workshop:
·      Assess the digital maturity of your organization and study the competition is going right to find out where you are today
·      Educate the C suites and senior management on digital concepts & cross-industry opportunities to see where you want to be
·      Elaborate with examples how leaders and competitors are using digital to advance themselves
·      Understand the customer journey with all the customer touch points of your business, their needs
·      Brainstorm & Identify the opportunities to fill the gaps with digital technologies
·      Design a simple Framework on where to start and what to do next
·      Discuss the examples of similar industry customer’s Digital Business Transformation and how they began their process
·      Formulate a full-fledged digital strategy that covers all aspects of innovation
·      Prioritize the solutions based on quick wins, impact on the business, investments required and risk associated with them
·      Assign the accountability of who will execute the plan
·      Put a governance in place for right KPI measurements

Here are major takeaways from the digital workshop:
·      Opportunities to increase the productivity by enterprise-wide data sharing and collaboration
·      Ways to deliver operational efficiencies with real-time data analytics
·      How to innovate and grow with advanced analytics to uncover new markets
·      Surefire ways to provide exceptional customer experience

If you do this right with proper metrics to track, the digital transformation of your organization will be smooth. 

Sunday, 3 December 2017

Impact of Digital disruption on Education sector

As Charles Darwin once said, “It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change”.

Commercial industry is radically changed by the application of digital technologies like the Internet of Things, Big Data, Analytics, Blockchain, Microservices, and Cloud. Digital disruption means that companies can no longer be complacent. They can either seize the opportunity - like game-changers Netflix or Instagram - or see their business disappear - like Kodak or Blockbuster.

The education sector, capitalizing on innovative platforms and solutions that keep streaming into the market, is catching up on this disruption.

Today Universities are facing various challenges:
·      Heightened expectations from students – unrestricted 24 hours access to information
·      Anytime, anyplace, anywhere learning access on smartphones, tablets
·      Real-time performance assessments
·      Increase in students dropping out after the first year

As we as consumers are demanding more digital and personalized experience from service providers, students are demanding advancements in technology in campus and classrooms.  These millennials spend more than 24 hours, yes almost, in a day on their smartphones.

Today with digital, distant learning platforms have changed. Virtual learning environments have surfaced. Massive online open courses (MOOCs) are allowing students to take the courses as they want and at their pace.

Over last decade, eLearning had picked up very much. However, it could not deliver the hands-on experience, which is now possible with VR technology. Technicians can actually learn the real-life examples and do their bit to solve the problems on the shop floor. Medical students can actually perform surgeries allowing them to make mistakes without any impact on actual patients.

Khan Academy, Lynda.com, Udemy, Coursera are doing well in distant learning.

No longer, do students necessarily have to be in the classroom; instead, they can watch video streams of lectures whenever and wherever they happen to be. The platforms enable them to interact with other students and instructors, download extra materials, and upload completed assignments and more. By recording the lecturer he or she does not have to redeliver that talk and his or her time can be better used doing something else.

Big Data Analytics will play a big role in education by analyzing data from attendance, grades, test scores and social connections and use it for further insights. With online assessments now, schools and colleges can understand how students have learned throughout the semester than at the end of the exam.


The education sector has to be responsive to this digital disruption. Digital technologies will empower students to learn in their own way - investigating and solving real-world problems, rather than ingesting and rehearsing same material.

Sunday, 26 November 2017

Mobile Analytics and impact on Digital Transformation

Mobile usage has surpassed the desktop usage a few years back and is fast becoming consumer’s preferred portal to the internet.

Always-on consumers spend more than 70% of their media consumption and screen time on mobile devices, and most of that time in smartphone apps.

Analyzing their behaviors, understanding their needs, complaints and proactively using that for revenue growth, is essential in today’s Digital Age.

Mobile analytics captures data from the mobile apps, websites, and web app visitors to help companies improve retention, engagement, and conversion.

Mobile analytics is similar to traditional web analytics (used for desktop browsers and applications) in that they identify unique visitors and record their behaviors.

Mobile analytics is generally split between mobile web and mobile apps. Mobile web refers to when individuals use their smartphones or tablets to view online content via a mobile browser. While mobile apps analytics works on the apps downloaded, installed and used for further insights.

Mobile analytics gives companies unparalleled insights into the otherwise hidden lives of users. It gives insights about what users engage with, who those users are, what brings them to the site or app, and why they leave.

How different departments are using Mobile analytics: 
  • Marketing: Tracking campaign ROI, segmenting users, automating marketing
  • UX/UI: Tracking consumer behaviors, measuring user experience
A typical mobile analytics platform should be able to:
  • Offer a unified view of the customer: Track data across operating systems, devices, and platforms 
  • Measure user engagement: For both standard and custom-defined events
  • Segment users: Create groups based on location, device, demographics, behaviors, and more
  • Offer dashboards: View data and surface insights with customizable reporting
  •  A/B test: Test features and messaging for performance
  • Send notifications: Alert administrators and engage users with behavior-based messaging
 There are three major types of mobile analytics:
  • Advertising/Marketing Analytics – covers how many installs, opens, clicks, purchases, registrations, shares etc.
  • In-App Analytics – covers type of device, location, event tracking, language etc
  • Performance Analytics – covers app uptime, crashes, errors, responsiveness etc.
Marketing analytics enables you to allocate your ad spend to right customers.

In-app analytics helps you to understand your users are and their interactions with the app.

Performance analytics helps in keeping your apps stable and your customers happy.

Google Analytics is one of the free tool available and then there are multiple commercial products available for organizations to use.

Mobile Analytics can help you realize the entire user experience of your mobile app – from detection to download to engagement.  

Through actionable insights at each stage of the app lifecycle, marketers and developers can create an app experience that is more useful and be engaging for their users and improve overall marketing strategy.

Sunday, 19 November 2017

The role of Analytics in Digital Transformation

Today every industry is talking about Digital Transformation and affected by technologies like the Internet of Things, Blockchain, Microservices and Cloud. Every company like Apple, Nike, and Nestle, better known for their brand products have now become Technology Company.

However, for every technology the powerhouse behind the success is Analytics.

Look at the latest trend of Internet of Things – Sensor technology can emit data every second or millisecond and with help of Cloud, storing this humongous data is like a piece of cake. 

Only storing this data is not going to add any value to the business, unless it is analyzed for actionable real-time insights. This is possible with a variety of analytics algorithms, which provide business value like predictive maintenance, optimized supply chain; smart equipment’s who order on your behalf and the list goes on.

Customer experience has become the most important driving factor of Digital Transformation. Companies like Amazon, Apple or Disney have embraced the power of analytics to understand their customers and provide unmatched customer experience.

As we move into 2018, digital is seen as core competency than innovation. Consumers are no longer satisfied when they are treated as a group of people but they expect hyper-personalized touchpoints. Advanced analytics embedded in each interaction, transaction, and process is driving the next wave of productivity and growth.

Businesses are using advanced analytics like Artificial Intelligence, Deep Learning, and NLP for various insights.

The mobile first strategy has given business the ability to reach their customer anytime, anywhere, on any device. We cannot go for 1 hour without using an app on our smartphone. Tons of data is generated with this easy to use technology, whether we are using it to find a nearby restaurant, paying bills or navigating through the unknown city. Mobile analytics can help organizations understand their customer behaviour and increase monetization of apps and overall revenue.

Real-Time analytics helps to get the right products in front of the people looking for them or offering the right promotions to the people most likely to buy. For gaming companies, it helps in understanding which types of individuals are playing which game and crafting an individualized approach to reach them.

Digital Marketing is hugely benefited by Analytics due customer analytics, brand analytics, competition analytics and conversion analytics.

Today, why Analytics is playing important role in digital, is due to the amount and variety of data generated is skyrocketed.  Making forward-looking proactive decisions is possible via forecasting, optimization, predictive analytics and text mining.


Data is the new oil, but it is crude, and cannot really be used unless it is refined with analytics to bring the new gold nuggets.

Sunday, 12 November 2017

User Experience Design - a key to Digital Transformation

Digital Transformation is moving any company into future. Well, this statement is true for Disney, Nestle, Apple, Amazon and other leaders as they focused mostly on the customer/user experience.

Digital Transformation is in almost every c-level magazine, blog and whitepaper and executives do not want someone comes in and disrupt their business.

If you want to reap the rewards of the digital revolution, a smooth, easy and positive user experience is vital.

People may not be getting technically proficient, but they have become more comfortable using their smartphones to download music, find the nearest movie theatre or pay for purchases. This raises the bar for user experience.

Today organizations are adopting Mobility, Analytics and Internet of Things for Digital. However, solutions, which are not intuitive, responsive and social, does not have a place in customer’s list. So it becomes appropriate for companies to get into the user experience space.

A UX design can supercharge productivity, add immense value to customer interactions, and help employees love their jobs.

It is extremely important to do an accurate analysis of users, their needs by conducting surveys, workshops to design the UX.

Here are six major criteria for UX design:
·      Easy to find: How easy it is to find a site or application
·      Ease of use: How easy it is to use the site or application, how easy to learn
·      Easy to access: How easy it is to access the site or application, easy to understand, easy to reach
·      Usefulness: How useful the features and functions are and they meet my needs
·      Elements of desirability: Will make users like the product’s looks and feel and visual appeal
·      Credibility: How much users trust the site or application, creating the overall brand experience

Overall UX design should have short navigation steps so users require very few clicks to get the information they want. It should be based on responsive web designs so application maintain full functionality, usability and appeal on different browsers and screens from desktop to laptops to tablets to smartphones.

Once you have applied these criteria it is also important to measure the results, for future course correction. One initial KPI is user adoption rates, which should be higher than 60%.

The great user interface makes the experience better, transactions easier, decision making simple and cuts down the operational costs. 

It is the deciding factor for keeping/loosing or successfully engaging a customer.

Sunday, 5 November 2017

Top 5 Big Data use cases in Digital Age

Today data volumes are growing exponentially and it is coming from various sources like sensor data from the Internet of Things, log files, social media files like audio/video, call center call logs and all the organization internal data. 

An organization who harness this data and exploit it for their advantage are surviving the competition even from nontraditional players.

Big data has become the foundation for digital transformation.

Though the big data opportunity is growing rapidly, the top two big data challenges that organizations face are determining how to get value out of big data and defining a big data strategy.

Unless you acquire, store and retain the internal data from organization coupled with all the external data from call logs, audio/video files, customer surveys etc. there will be fewer chances of applying analytics on top of it.

Here are top 5 use cases businesses are deploying to get a competitive advantage.

1.   Customer 360-degree view: A lot of companies had problems integrating large bulk of customer data between various databases and warehouse systems. They are not completely sure of which key metrics to use for profiling customers. Hence creating customer 360-degree view became the foundation for customer analytics. It can capture all customer interactions which can be used for further analytics.

2.   Fraud detection and prevention: Financial crimes, fraudulent claims and data breaches are the most common challenges faced by organizations across various industries. Thanks to big data analytics and machine learning, today’s fraud prevention systems are much better at detecting criminal activity and preventing false positives. Today with help of Big Data platforms, banks can store all the historical data they have which can help in better fraud detection.

3.   Recommendation engines: In this digital age, every business is trying hyper-personalization using recommendation engines to give you a right offer at right time. organizations that haven't taken advantage of their big data in this way may lose customers to competitors or may lose out on upsell or cross-sell opportunities

4.   Sentiment Analysis: Today, it is important to know consumer emotions while they are interacting with your business and use that for improving customer satisfaction. Big data and social media channels together help in analyzing customer sentiments which gives organizations a clear picture of what they need to do to outperform their competitors. Disney, Nestle, Toyota is spending huge money and efforts on keeping their customer’s happy.

5.   Predictive and preventive maintenance: With internet of things and sensor technology data is captured from machines, equipment, and devices in real time. All the data is put to use for predicting the failures up front and reduce unplanned downtime and maintenance costs. Companies like GE are using Digital Twins in their wind farm to drive down the cost of electricity.

Big Data is nothing new today and companies are building data lakes to take advantage of storing and retaining any number of years’ worth of history.  

There are many more use cases but which other use cases you can think of that measure the success of an organization?

Sunday, 29 October 2017

3 building blocks of Digital Transformation

Today almost every industry is experiencing significant digital disruption. Every business is eager to get on this bandwagon and strive to survive. CEOs are facing this biggest questions of how to transform the organization?

Digital Transformation has come as big tsunami wave, either you can ride it like an expert surfer, or go under and get to the bottom.

Companies start the process of transformation but more often fail to integrate across departments and take advantage of intelligence it generates.

There are 3 building blocks to start with baby steps and they are:

Integration, Intelligence & Impact.

How do you use these 3 building blocks to achieve digital transformation?

Integration: Integrate Organizational data & employees, as digital technologies bring greater connectivity between people and processes.
·        Acquire an ability to acquire, store, retain & track data about every process and customers. Use the big data as a foundational platform. This ability offers a unique opportunity for a company to become a truly responsive organization offering rapid quality improvement and learning.
·        Create a transparent repository or sharing mechanism of the efforts undertaken across the company’s different departments. This helps market the successes and boost the morale of the teams.

Intelligence: Intelligence, with digital technologies brought by exceptional amounts of data of business ecosystems from consumers to competitors.
·        Social Listening: In today’s world it is extremely important to gauge the brand perception by the consumer. This typically involves acquiring basic social media analytics skills giving instant access to online conversations and activities about brands and topics. These reveals opportunities to increase brand awareness and reputation.
·        Digital Insights: By applying visualization on data from external social conversations to internal organization which help to optimize operational decision-making
·        Digital Foresight: By utilizing analytics on top of all the data and integrate these insights at a strategic level. These foresights from consumers, competitors provide an ability to take a corrective course of action on the future decisions.

Impact: The Impact relates to the kind of customer value a company can bring by leveraging digital which builds the brand loyalty.
·        Digital Technologies like Mobility, APIs, Microservices create a tremendous opportunity to connect with customers.
·        Driving Engagement: Systematically using digital and non-digital interactions and involvement from customers to increase value.
·        Leading Disruptions: Use digital technologies to produce a self-generated stream of innovations whereby products and services are continuously improved.


Use these building blocks for taking baby steps in digital transformation. Later apply the strategy, culture, and operation plan to execute without fail.

Sunday, 22 October 2017

How to get Human element in Digital Transformation?

Digital transformation is no longer a buzzword. No industry is left behind. 

We’re currently in a new wave of digital transformation with new technologies, processes, business models and opportunities popping up in the market faster than we can blink & think.

All the companies are using big data, machine learning, cloud, smart devices and Internet of Things to achieve digital. But these are just means or vehicle to achieve it whereas you need a human to drive it.

It is easy to get wrapped by technology but without considering human element the transformation process will fail.

CEOs are taking a digital-first approach to change the culture of organizations. This shift starts at the top and requires complete employee buy-in to achieve success.

Digital transformation can’t thrive unless your organization has a culture that’s willing and able to embrace it. Organization-wide adoption requires teams to change their attitude, automate the processes, shift their thinking and reject the status quo.

People are engaged by people. Productive and satisfied employees who like their work, go out of the way to satisfy customers. 

How to get this human element on your side in Digital Transformation?

·        Know your customers – customers are not just records but they are also humans, know their behaviors, their motivations, what they like, dislike and their desires
·        Engage with employees – elaborate on what is in it for me, people need to know what is the change and how it will benefit them
·        Focus on human collaboration, learning, and innovation for digital which yields better ideas, better results

Digitization is by no means de-humanization. It is 20% technology but 80% human touch. Without a strong involvement and without taking the human element into account on all levels, digital projects are going to fail.


The best results will occur when technology and humans collaborate to create an entire ecosystem, which technology alone cannot achieve.

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