Sunday, 31 March 2019

BTN Article - USER EXPERIENCE DESIGN - A KEY TO DIGITAL TRANSFORMATION BY SANDEEP RAUT

Digital Transformation is moving any company into the future. 
Well, this statement is true for Disney, Nestle, Apple, Amazon and other leaders as they focused mostly on the customer/user experience.
Digital Transformation is in almost every c-level magazine, blog and whitepaper, and executives do not want someone coming in and disrupting their business.
If you want to reap the rewards of the digital revolution, a smooth, easy and positive user experience is vital.
People may not be getting technically proficient, but they have become more comfortable using their smartphones to download music, find the nearest movie theatre or pay for purchases. This raises the bar for user experience.

Friday, 15 March 2019

HOW DIGITAL IS CHANGING THE WORKPLACE? BY SANDEEP RAUT Via BTN

My Article published in The Business Transformation Network (BTN) a thought leadership network, which allows experts in their field to showcase knowledge through the dissemination of ideas via videos, articles & events.

Remember the early 90s, when the mobile phones were not there. The only way to communicate to an out of office employee was landline phone or personal message via a colleague. Today there is no distinction between professional and personal lives as we are always connected.
In the age of Uber, Netflix and Airbnb disrupting traditional industries like Taxis, Video, and Travel; it is required for organizations that their internal work environment also has a digital disruption.
https://www.thebtn.tv/exclusive-content/article/how-digital-changing-workplace-sandeep-raut

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